Sparkling Royal

The house has opened Sparkling Royal on its own counter — the 10 ml at 37 dollars goes into the bag, while the 150-dollar 75 ml is still held back as coming soon. At Sephora both sizes sit behind a notify-me form, the first American drop having run out.

Alla Violetta has moved Sparkling Royal onto the same footing as its two siblings: the ordinary buy button it carried on 13 August now reads pre-order. At Sephora the fragrance is listed and reviewed but out of stock in both sizes, and the house has yet to sell a bottle from its own counter.

This is the one of the three Alla Violetta sells with an ordinary buy button rather than a pre-order one; its two siblings on the same shop are marked pre-order. That is one shop's stock arriving early rather than a launch, though — nobody has the fragrance yet. Now Smell This reported on 8 August that the three reach Sephora later this month at USD 37 for 10 ml and USD 150 for 75 ml. Nothing else carries them yet — the Kilian ranges at Fragrance Passion, Niche Gallery and Osswald run to 47, 38 and 39 products without any of the collection, and Fragrantica lists 107 By Kilian entries with no page for it, so the pyramid here has only the boutique's own listing behind it.