Purple Trouble

Juliette Has a Gun sells it on its own shop at €105 for 50 ml and €145 for 100 ml eau de parfum, with a 7.5 ml travel spray at €30, orderable when checked on 25 September 2026; the product went live there on 10 September. The house names wild blackberry, red chili pepper and musk as the key notes.

Libertine Parfumerie listed it on 24 September 2026 at A$189 for 50 ml and A$249 for 100 ml, with the pyramid as the house gives it: wild blackberry on top, red chilli pepper at the heart, ambroxan and musks in the base. Its copy likens the chili to red lipstick on a clean face — there to sharpen the fruit, not to overpower it.

Now Smell This announced it on 10 July 2026 as a fruity musky eau de parfum on wild blackberry, a red chili pepper accord, ambroxan and musks, expected in 7.5, 50 and 100 ml. Romano Ricci, the house's founder and artistic director, wanted a blackberry that was neither shy nor too polished, and says the chili was the twist it still needed — bringing out the fruit's wildness "and a hint of trouble". No perfumer is named.